Background of the Study
Benchmarking is a strategic management tool that enables organizations to evaluate their performance by comparing it with industry standards or best practices. In the Nigerian banking sector, where competition and regulatory demands are high, benchmarking serves as a mechanism for enhancing operational efficiency, improving customer service, and ensuring compliance with industry norms (Adeyemi & Oduwole, 2023).
GTBank, a leading financial institution in Nigeria, has been at the forefront of adopting innovative practices to optimize its operations. Benchmarking enables the bank to identify gaps in service delivery, streamline processes, and adopt strategies to maintain its competitive edge. This study explores the role of benchmarking in enhancing operational efficiency at GTBank, highlighting its impact on productivity and service quality.
Statement of the Problem
Despite the potential benefits of benchmarking, many Nigerian banks fail to implement it effectively due to inadequate data, lack of expertise, and resistance to change. GTBank, although recognized for its efficiency, faces challenges such as fluctuating service delivery standards and increased operational costs (Eze & Chukwuma, 2024).
This study examines how benchmarking influences operational efficiency at GTBank, addressing the challenges and opportunities for improvement.
Objectives of the Study
Research Questions
Research Hypotheses
Scope and Limitations of the Study
This study focuses on the benchmarking practices of GTBank and their impact on operational efficiency. Limitations include access to proprietary benchmarking data and the potential bias of respondents.
Definitions of Terms